| Mr M.T. Lee and others guests take the pictures in London China Town after the event. |
Lee Kum Kee celebrated the 120th anniversary in London. Mr. M. T. Lee, Group Chairman of Lee Kum Kee, Chairman Mr. Eddy Lee, and Dr. Stephen Lui, CEO of Lee Kum Kee International Holdings Ltd along with local chefs, restaurants and shops owner, TV media and the Chinese Association were taking part in the Chef Seminar on 1st May 2008 at Top of the Town restaurant in London China Town.
The chef seminar program aimed to reinforce our good relationship with chefs and restaurant owners in UK and their understanding of Lee Kum Kee products. Guests were very pleased with the dishes and the creative combination of Lee Kum Kee Sauces in making new dishes. |
| All positive feedbacks receive from the local chefs and end-users. |
Famous chefs in the UK have also demonstrated the advantages of using the Lee Kum Keeˇ¦s Soy Sauce products in restaurants. Sharing their experiences with other chefs at the chef seminar has let guests know more about the benefits of using the Lee Kum Keeˇ¦s Soy Sauce and other sauce products. |
Mr M.T.Lee, Mr Eddy Lee, and Dr Stephen Lui are having interview with the local media.
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Mr. Nigel Oakes, Regional Director of Lee Kum Kee (Europe) showed us the preview of the all new television commercial (TVC) on the Lee Kum Kee 8L Soy Sauce Catering Range and be on air throughout Europe after the Chef Seminar. In additional to the 8L Soy Sauce Catering Range TVC, Mr. Edmund Lau, Senior Business Development Manager, also introduced the newly-launched Sweet Hoisin Sauce and explained how the Sweet Hoisin targets at the local caterers. At last, a lucky draw was held that 3 pieces of 1-ounce gold coin were given to the lucky guests.
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