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1994
Hong Kong Industry Department Quality Award
Granted by the Hong Kong Industry Department, it is
a recognition for Lee Kum Kee that it has practised
an effective quality management in its manufacturing
processes and the company has a lasting commitment to
continuous quality improvement.
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Hong Kong Q-Mark for Quality Product
Issued by the Federation of Hong Kong Industries, Lee
Kum Kee is licenced to use the Hong Kong Quality Mark
for over 40 kinds of sauces and condiments it produced,
as recognition for its product quality being complied
to the Federation's standard / specification.
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HKQAA - ISO 9002 : 1994 International Quality Accreditation
Certificate No.: CC357
Granted by the Hong Kong Quality Assurance Agency,
Lee Kum Kee is the first food manufacturer in Hong Kong
being accredited with the ISO 9002 Certificate on quality.
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BS EN ISO 9002 : 1994 International Quality Accreditation
Certificate No. FM31486
Granted by the British Standards Institution, Lee Kum
Kee is the first food manufacturer in Hong Kong to operate
a quality system that complies with the requirements
of the subject accreditation.
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1995 Hong Kong Awards for Industry
: Export Marketing
Organised by the Hong Kong Industry Department, Lee
Kum Kee is honoured with the grand award based upon
its creativity in export marketing programmes, innovation
in product development and outstanding export sales
performance.
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DHL/SCMP Hong Kong Business Awards
1995 - International Award
Co-sponsored by DHL Worldwide Express and South China
Morning Post, the award is to acknowledge publicly a
company that has achieved substantial overseas market
presence, thereby enhancing Hong Kong's international
reputation.
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Lee Kum Kee Awarded Hong Kong
Marketing Award
The launch of Lee Kum Kee Seasoned Soy Sauce for Seafood
has been awarded the "HKMA/TVB Award for Marketing
Excellence" in Hong Kong. This award bestows honor
and public recognition on organizations that have raised
the standards of the marketing profession in Hong Kong
through outstanding marketing programmes. The Lee Kum
Kee campaign won the bronze prize for its meticulous
consumer research, which accurately analysed the market
opportunity and successfully developed a product that
satisfied customer needs.
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AIB
IB Accreditation by American Institute of Baking
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No. 1 Food Brand in Asia
Lee Kum Kee has been recognised as Asia's leading food
and beverage brand according to Interbrand's Top 50
Asian Brands List, and fourth overall in the combined
category list.
Interbrand, one of the leading international branding
consultancies, compiled the Top 50 list for inclusion
in the March '99 launch of Asian Brand News - the publication
from Media Marketing Ltd.
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1999 Lee Kum Kee achieved Superband Status
In a recent publication of a magazine from Hong Kong,
Lee Kum Kee was ranked as the leading food and beverage
brand of Asia including Australia (excluding Japan).
In May 1999, Lee Kum Kee was again recognised for its
outstanding presence in the Asian marketplace. This
time, readers of the internationally renowned Reader's
Digest magazine have voted the brand into SuperBrand
status.
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It's gold again For LEE KUM KEE
For the second consecutive year, readers of the internationally
renowned Reader's Digest magazine in Hong Kong and Singapore
have voted the Lee Kum Kee brand into SuperBrand status
- a select award for brands that excel in the eyes of
the consumer.
Top 10 Favorite Brands-hi
Lee Kum Kee Premium Oyster Sauce has been named one
of the Top Ten Favorite Supermarket Brands in Wellcome's
"Vote for Your Favorite Brand Campaign"
among 66 brands.
Good Management Awards for Lee Kum Kee
Lee Kum Kee has been awarded the Good People Management
Award 2000 by the Labour Department in Hong Kong. Winning
this award represents a major recognition for Lee Kum
Kee's policy in human resources management.
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Top 20 Leading Co-hi
Nominated by consumers who voted in a regional brands
survey, Lee Kum Kee was named to be one of Asia's top
20 brands. Please refer to the November issue of Asia
Inc or the attached clippings for details.
LEE KUM KEE A Superband for 3
Consecutive Years
For the third consecutive year, Lee Kum Kee was honoured
with the SuperBrand Award - a select award for brands
that excel in the eyes of the consumer.
The SuperBrand Award was organized by the internationally
renowned Reader's Digest magazine. According to the
Reader's Digest, a true SuperBrand needs to display
a high level of consumer awareness and be outstanding
on a variety of quality and values - including a strong
image, trustworthy brand name and a clear understanding
of customer needs. Consumers have faith in great brands.
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Lee Kum Kee - A Superbrand Award Winner in Hong Kong,
Singapore and Asia.
Reader's Digest Magazine has been conducting the annual
SuperBrands Survey since 1999. The objective of this
survey is to identify brands that are most appealing
to Asian consumers among different categories. Achieving
SuperBrands status represents the recognition of consistent
outstanding quality accredited and trusted by the end
users at large.
HK 10 Supermarket Favorite Brand
Award organized by Wellcome Supermarket.
Lee Kum Kee Premium Oyster Sauce was honored with the
2002 HK 10 Supermarket Favorite Brand Award organized
by Wellcome Supermarket. Achieving the top ten favorite
brand status is a tremendous recognition as it is a
vote of confidence and a seal of approval by consumers.
Yahoo!Emotive Brand Award
Lee Kum Kee has won "The Brand Yahoo! Users Have
Most Memories From Growing Up" Award in the Inaugural
"Yahoo! Emotive Brand Awards" - the
first ever awards recognizing brands' emotional
ties with consumers.
ISO 9002
Lee Kum Kee's ISO Quality System successfully passed the conversion
certification audit in June 2002 and is upgraded to version 2000. Granted by
the Hong Kong Quality Assurance Agency, it is an international recognition for
Lee Kum Kee being accredited on good quality. Information Technology, Data & Document
Control and Research & Development have been newly added into the ISO Quality Management System
but they have passed the audit also.
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SuperBrand
For five consecutive years, Lee Kum Kee has won SuperBrand Gold Award in Hong Kong and Singapore (seasoning products category) organized by the internationally renowned Reader's Digest magazine. This year, the Company was further recognized for its outstanding presence in the Asian marketplace by achieving the SuperBrand Gold Award in Asia again.
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Hall of Fame Award
Hall of Fame Award is awarded to Lee Kum Kee who has won the SuperBrand Gold Award in Hong Kong and Singapore for five consecutive years (seasoning products category) organized by the internationally renowned Reader's Digest magazine.
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China Top Brand
Lee Kum Kee was awarded the "China Top Brand" by the State General Administration of the People's Republic of China for Quality Supervision and Inspection and Quarantine (AQSIQ). "China Top Brand" was implemented by the Government to sharpen the competitiveness of Chinese enterprises in both domestic and international markets. Being chosen as one of the six "top-brand" national soy sauce manufacturers, Lee Kum Kum's outstanding performance in product quality, services and brand credibility has been well proven. |

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100 Star Enterprises of Overseas Chinese in China
Lee Kum Kee received the "2000 - 2002 100 Star Enterprises of Overseas Chinese in China" award. This was the very first time the government of China held such high-level award presentation. A total of 500 Enterprises of Overseas Chinese were shortlisted. The top 100 enterprises came from various industries, while investors came from 11 different countries and regions. |

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ISO 9001:2000
Lee Kum Kee (USA) Foods, Inc. successfully achieved ISO 9001:2000 Certificate after going through a meticulous audit that was conducted by SGS International. |
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AIB International Superior Certificate of Achievement
After undergoing a thorough audit, Lee Kum Kee (USA) Foods, Inc. successfully achieved the "Certificate of Achievement" with a "Superior" rating (score of 960/1000) from AIB International (American Institute of Baking) for 2003. AIB is known to have one of the highest food safety standards certifications in the world, which many customers require to do business. Lee Kum Kee (USA) Foods, Inc. has successfully received a 'Superior' rating (a rating above 900) for the past four years. |
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2nd Asia Pacific International / Malaysia Honesty Enterprise - Keris Award 2003
Lee Kum Kee was honored the "2nd Asia Pacific International / Malaysia Honesty Enterprise - Keris Award 2003". This award was selectively granted to corporations based on their outstanding contributions in various community services, development of innovative marketing strategies and good business practices and planning. |

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ISO9001:2000
Lee Kum Kee (Guangzhou) Food Co., Ltd. received ISO9001:2000 certificate from China Quality Certification Center, which indicated a new leap forward of our quality control. |
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HACCP Certificate
Lee Kum Kee (Guangzhou) Food Co., Ltd. received HACCP Certificate and become one of the food manufacturers that firstly passed the united certification of ISO9001:2000 and HACCP. |
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Star Enterprises of Overseas Chinese in Guangdong Province
Lee Kum Kee (Xinhui) Food Co., Ltd. was awarded as one of the "2000-2002 Star Enterprises of Overseas Chinese in Guangdong Province". |

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Caring Company
Lee Kum Kee was awarded again the "Caring Company" logo by the Hong Kong Council of Social Service (HKCSS), as one of the 493 companies being awarded. The "Caring Company Scheme" aimed to build a caring community spirit through cultivating Corporate citizenship and strategic partnership between business and social service sector. |

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Yahoo! Emotive Brand Awards for Industry Award
Lee Kum Kee received the "Yahoo! Emotive Brand Awards for Industry - Best Integrated Campaign for Below-the-Line", organized by Yahoo! Hong Kong. The award aimed to recognize the creativity and outstanding achievement in planning and executing marketing campaigns. Professional marketers judged the campaign mainly based on its creativity, strategy, overall cohesiveness and continuity. |

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"Good Corporate Citizen" Acknowledgement
Lee Kum Kee has participated in the "Cheer Up! Hong Kong" campaign to help invigorate the economy and the spirit of Hong Kong in 2003 and was acknowledged "Good Corporate Citizen" by Yahoo! Hong Kong. |

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1st SINA Online Ad Awards - Best Promotional Concept Online Ad Award
Lee Kum Kee was awarded the "1st SINA Online Ad Awards - Best Promotional Concept Online Ad Award". The "Best Promotional Concept Online Ad Award" is one of the "Professional Online Ad Awards" which was judged by 5 professional judges based on design, creativity and innovation, technical implementation and interactivity and promotional concept. |

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